Top Market Research Firms in Chicago, Illinois

Circana

Formerly IRI and NPD, Circana integrates the world’s largest set of otherwise disconnected purchase, media, social, causal and loyalty data to help CPG, retail, over-the-counter health care and media companies grow their businesses. Big data, analytics and insights that power action and growth.

Numerator

Numerator provides consumer insights through a combination of data analytics and technology, helping businesses understand shopper behavior, brand performance, and market trends. Their platform leverages real-time data to inform strategies across various industries, including retail, CPG, and financial services, supporting companies in making informed, data-backed decisions.