Berkeley College
153% Increase in New Bookings for Berkeley College
153% increase
New Bookings
4K+
Qualified Applications
62%
CPL Decrease
Ai Media Group helped Berkeley College drive enrollment at scale across online and in-person programs, delivering a 153% increase in new bookings and over 4,000 qualified applications.
Challenge
Berkeley College needed to drive enrollment at scale across both its online and in-person programs.
Solution
Ai Media Group built and managed a digital marketing strategy, measured through Atrilyx, to generate qualified enrollment leads across program types.
Results
The campaign drove a 153% increase in new bookings, generated over 4,000 qualified applications, and reduced cost per lead by 62%.
Technologies & Tools
AtrilyxGoogle Ads
Project Details
Client Websiteberkeleycollege.edu
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