Beacon went from one call a month to twenty
Kerri Ziegler and her mom had run Beacon Property Management in Littleton, Colorado for 20 years without ever doing any marketing — the website drew 10-15 visits a month, the phone rang about once a month, and their Google profile held two reviews at a two-star average. Goodjuju rebuilt the website, ran local SEO across Denver, Littleton, and Aurora, and ran a review program to rebuild their reputation. Over four-plus years, Beacon climbed roughly 70 search positions, website traffic went from 10-15 to 700 visits a month, phone calls went from about one to about twenty a month, and reviews went from 2 at two stars to 60 at five stars.
Challenge
Kerri Ziegler and her mom have owned Beacon Property Management in Littleton, Colorado for twenty years, and in all that time they had never done any marketing. The cost showed up everywhere an owner might look: when people searched for property management in Denver, Littleton, or Aurora, Beacon sat far down the results. The website drew ten to fifteen visits a month, the phone rang about once a month, and their Google profile held two reviews at a two-star average — a hard first impression for a company that does good work.
Solution
Goodjuju found Beacon, not the other way around — Landon reached out cold, and what changed Kerri's mind was the specialization: Goodjuju already knew about her business and how they could help before she'd said much at all. The work covered three fronts: a full website redesign made the site professional and easy to use, local SEO went after the Denver, Littleton, and Aurora searches where owners actually look, and a review program rebuilt their Google reputation from the ground up.
Results
Over four-plus years together, Beacon climbed roughly seventy positions in search. Website traffic went from ten to fifteen visits a month to seven hundred. The phone went from about one call a month to about twenty. The reputation turned around just as completely — from two reviews at two stars to sixty reviews at five stars. Whenever Beacon needs a site change, it's done within twenty-four hours.
We used to get probably one phone call a month. Now we're getting about twenty phone calls a month. We used to only get maybe ten to fifteen hits on our website — now we're getting seven hundred hits. I mean, that's impressive. We only had like two reviews; they were able to get our reviews up to sixty, and we went from a two-star review to a five-star review. It's been a life-changing experience for us, honestly. It was the best decision we've ever made.
Kerri Ziegler, Co-Owner, Beacon Property Management
