Redrow Annual Report Design – A 15-Year Creative Partnership

As a trusted creative partner, we’ve worked alongside Redrow, one of the UK’s leading housebuilders, for over 15 consecutive years for their annual report design. This longstanding relationship is a reflection of our ability to consistently deliver impactful, brand-aligned communications that support Redrow’s reputation with investors, shareholders and stakeholders. Each year, we collaborate closely with their team to craft a visually compelling annual report that not only communicates the company’s financial performance but also tells a wider story of growth, innovation and commitment to quality. From initial concepts through to print-ready production, we ensure every report meets both regulatory standards and Redrow’s high expectations for design excellence. Through consistent delivery and deep brand understanding, we’ve helped Redrow maintain a professional, polished corporate identity year after year, reinforcing trust, ensuring clarity, and elevating how their performance is presented across key investor and stakeholder audiences.

Challenge

To support Redrow’s ongoing commitment to transparent reporting and investor confidence, we’ve developed a structured, collaborative design approach that has delivered over 15 consecutive years of impactful, high-quality annual reports. Each annual report design is more than a regulatory requirement – it’s a brand storytelling opportunity. Our phased approach ensures that each edition reflects Redrow’s evolving business strategy, visual identity and corporate values.

Solution

In-Depth Planning & Creative Development We begin every annual report design project by working closely with Redrow’s internal communications team to understand the year’s priorities, performance highlights and visual direction. We interpret this into a compelling creative concept that brings the report to life both in print and online. Key Tactics: Content planning workshops to define structure, hierarchy and page flow Custom design templates built in alignment with Redrow’s corporate brand guidelines Clear data visualisation for financials, KPIs and sustainability reporting Imagery sourcing & art direction to enhance visual engagement Consistent stakeholder review cycles to ensure accuracy and compliance

Results

“We have worked with Staunton Rook since 1998, I can confidently recommend them for their exceptionally high levels of service, unending focus and attention to detail and their 24/7 attitude, with work turned around quickly and efficiently. Their technical knowledge and quality control is unsurpassed and combined with their pro-active attitude they are a real pleasure to deal with.” WENDY MARTIN – MARKETING DIRECTOR Redrow PLC