Five by Five

Five by Five has helped us develop a brand strategy that will lead us towards further growth and overseas expansion. We’re loving the journey they’re expertly taking us on.

The relationship Lenovo has with Five by Five is unique in that they are fully integrated into the business, truly part of the Lenovo Legion team. It is as if they know our product and brand even better than our own team, constantly challenging us to ensure the very best work across social media, influencer and experiential channels is created. I have never worked with such a passionate, warm and dedicated bunch of talent.

Five by Five agency is a true partner in every sense of the word for our global hand and power tool manufacturing business. The team strikes the perfect balance between creative brilliance, problem solving ability and commercial acumen. The partnership has supported our business in achieving record growth top and bottom line three years in a row.

Five by Five’s brand positioning workshop gave us clarity and perspective ahead of a major strategic shift in our organisation. The democratic process of distilling the core values of our organisation through each staff member contributing their point of view gave agency to all in the business. I’m extremely grateful to Matt and his team for this unique and valuable experience.