SlicedBrand

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We get you the coverage you deserve

Uster, Switzerland

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About SlicedBrand

As one of the world’s leading boutique tech PR firms, SlicedBrand has helped more than a thousand technology companies share their stories with the world. The award-winning agency has a senior team with decades of experience who utilize their extensive network of connections with top-tier media, as well as their creativity and know-how in storytelling, to navigate the rapidly changing media landscape.

SlicedBrand has successfully led the PR activities of companies across fields, including:

sustainability

fintech

health tech

consumer goods

enterprise solutions

cybersecurity

crypto

...and many more.

They work with a wide range of clients, B2B and B2C, from enterprises as large as Microsoft and Google to stealth startups.

Services

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Team

Ayelet Noff

Founder & CEO

Lauren Perry

Vice President

Reviews & testimonials

Client testimonials provided by the agency. Not independently verified by 50Pros.

Lena Levin - Via Surgical

Apr 2026

We hired SlicedBrand to increase our visibility, brand awareness, and recognition among high-level healthcare professionals (both administrators and doctors) and investors with a vested interest in the health science industry. SlicedBrand conducted a full overhaul of our existing media relations strategy, complete with a roster of thought leadership ideas and publication recommendations, all designed to position company management at the forefront of surgical innovation.

The SlicedBrand team began their work for Via Surgical with extensive research, ensuring they had a solid understanding of our brand, product, target audiences, and the medical press opportunities we hoped to leverage. From there, they created a top-to-bottom media strategy that included press releases, target publications, and thought-leadership opportunities tailored to establish Via Surgical as a forward-thinking leader in the surgical equipment space. Boosting the positive perception of our brand and identifying unique opportunities, such as podcast guest slots, were part and parcel of their approach.

Itai Sadan - Duda

Apr 2026

With the funding announcement on the horizon, SlicedBrand created a complete brand messaging strategy. This strategy included a comprehensive plan for thought-leadership placements in widely read publications, intended to position Duda and me at the forefront of website-builder innovation and design. They leveraged their extensive media network to get us in front of our target audiences. They provided personalized media training and managed every press encounter down to the last detail. SlicedBrand placed multiple thought leadership pieces for us and helped us make them as informative, readable, and entertaining as possible. They landed us major coverage for the funding announcement on TechCrunch, TechRadar, Yahoo! News, Cheddar, and more.

Chris Shuptrine - Kevel

Apr 2026

Throughout 2020, our company saw significant growth, hiring more people and securing partnerships with many notable names, yet this wasn’t reflected in our media coverage. Given our many exciting upcoming projects, we needed a team to help leverage these opportunities and get our news in tech and advertising publications. Our main goal was to build brand awareness for Kevel as the leader in advertising API technology and the only infrastructure that can build personalized, cost-efficient ad products in weeks.

SlicedBrand hit the ground running with a comprehensive PR strategy for the first three months. This provided an immediate plan and a foundation for the work to come, and made us confident they fully understood the brand’s messages and the goals of the partnership. They leveraged their media connections to secure top coverage on Insider, Fortune, TechCrunch, AdExchanger, and even local press. When we needed to accelerate the timeline for one of our announcements, they adapted their strategy and altered the press materials accordingly. They are honest communicators and keep us informed. SlicedBrand has helped us navigate writing our first thought leadership article and has presented us with commentary and speaking opportunities that align with our goals.

Adi Gelvan - Speedb

Apr 2026

In the lead-up to our product launch, SlicedBrand designed and executed an outreach strategy specific to the announcement. They netted an exclusive story with the prominent business and tech news site ZDNet. The piece is well-researched and thorough, and the reporter also interviewed me for his podcast before writing the article. They followed it up with additional stories exactly where our audience is to be found: The Fast Mode, IT Security News, TechStrong TV, and insideBIGDATA. Following the launch, they designed a strategy that outlined brand messaging angles, plans for thought leadership and further outreach, and which of their extensive media connections they felt were the best fit for stories about our company.

We approached SlicedBrand as we emerged from stealth mode, expecting them to help us get off the ground with the right media coverage. They certainly did so – and more. Ayelet, Lauren, and their team prepared us for the public launch and everything that comes after, and made sure everyone was on the same page the whole way. Their materials are thought-out and incisive. Speedb is complex technology built for professional developers, and SlicedBrand made a point of really understanding the tech itself and what sets us apart from our competitors. They asked the right questions every step of the way. They’re pros at what they do, and it shows in the coverage results we achieved.

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