CustomerConnect
End-to-End Product Development for CustomerConnect
Vodworks built a full-stack cloud engagement platform for CustomerConnect, a US-based company providing loyalty, surveys, vouchers, and multi-channel campaign tools for retailers and hospitality brands. Vodworks managed the complete development cycle from product strategy and solution design to delivery, QA, and handover — covering backend, POS integrations, native Android app, and admin web portal.
Challenge
CustomerConnect needed a cloud platform capable of powering rewards, surveys, vouchers, and multi-channel campaigns across digital and in-store touchpoints. They required a single accountable partner to cover backend services, POS/eCommerce integrations, mobile app, and web portal — all within strict budget and timeline constraints, without scope drift.
Solution
Vodworks built a scalable cloud architecture using .NET backend services and SQL Server, with Hangfire for background processing. They developed an Angular 7 admin portal for campaign and rewards management, a native Android app (Java) with BLE/Clover proximity triggers, POS and eCommerce integrations, and multi-channel SMS/email/social campaign channels. CI/CD pipelines, automated QA, and full technical documentation were also delivered.
Results
On-time rollout of core modules (rewards, surveys, vouchers, campaigns) with POS/eCommerce connectivity. BLE-enabled in-store experiences through Clover connected to loyalty and promotions logic. Administration portal simplifying campaign creation and customer onboarding. Full project handover with architecture diagrams, API specs, runbooks, environment configs, and QA artifacts.
