I've been with VBOUT for over 12 years. I joined in 2013 when the company was still in its startup phase. The founder and CEO invited me to come on board and help build the company. It was his encouragement that got me started, and I've been part of the journey ever since.
While I wasn't the entrepreneur, my first taste of entrepreneurship came in 2013 when I joined VBOUT. At that time, the company was just starting out. It was an exciting time, and I quickly realized how much I enjoyed being part of a team that was building something from scratch.
In the past few years, I’ve shifted my perspective on the value of independent research. I used to believe that asking others for answers was the quickest way to find solutions, but I've come to realize that by taking the time to thoroughly investigate and dig into the available information, you can often uncover exactly what you need. It’s empowering to know that with the right approach and mindset, the answers are out there waiting to be found.
I feel most energized at work after my workout. It helps clear my mind, boost my focus, and gives me that extra energy to tackle the day’s challenges. Starting the day with exercise really sets a positive tone for everything that follows.
I felt most energized at work when I was promoted to Marketing Manager. It was a transitional phase for me, as it meant taking on more responsibility and having a bigger impact on the company’s growth.
A personal habit I credit for my success is my commitment to doing my best and ensuring that I complete tasks to the highest standard. I’ve always believed in putting in the effort to get things done perfectly, whether it’s a project at work or something personal. It’s this attention to detail and drive for excellence that has helped me stay focused and succeed in my role.
Early on, I learned the hard way that reviewing my work twice can save a lot of time and prevent errors. I used to rush through tasks, thinking I could fix things later, but I realized that taking the extra moment to double-check can make all the difference.
I don’t think there’s anything people commonly get wrong about me. I strive to be transparent and straightforward, so what you see is what you get.
To recharge outside of work, I focus on working out. It helps clear my mind, relieve stress, and gives me the energy I need to reset and feel refreshed.
For me, success is about the willingness to always seek improvement and never stop learning.
VBOUT stands out because it's an AI-enabled platform that offers an all-in-one suite for digital agencies. What truly sets us apart is the ability for agencies to resell our features and pricing, as well as fully rebrand the platform as if it were their own. Additionally, we pride ourselves on providing dedicated, hands-on support, ensuring our customers are truly satisfied—a level of service that many other vendors, who often rely on chatbots, can’t match.
We have no specific restrictions, except for anything that promotes illegal activities. We believe in working with clients who align with our values and ensure that all projects are ethical and legal.
At VBOUT, we prioritize providing long-term value for our customers. We believe in building lasting relationships and ensuring that the solutions we offer continue to deliver results and support our clients’ growth over time.
We hire based on the needs of our current vacancies and review resumes to find the best fit. We look for candidates with strong expertise and the right qualifications, but also someone who shares our values and can contribute to our team's growth and success.
I encourage my team to continuously learn and brainstorm new ideas. I make it a point to praise their great contributions and motivate them to keep pushing boundaries. By fostering an environment where creative thinking is valued and rewarded, I help inspire them to bring even more innovative ideas to the table.
I think the overhyped trend in marketing is relying too heavily on automation without a personal touch. While automation is a powerful tool, it can’t replace the human element that builds genuine connections with customers.
I’m betting on email marketing for the long term. Despite the rise of new channels, email remains one of the most effective and direct ways to engage with customers.
One small decision that had a big impact was listing our company on review platforms like G2 Crowd, Capterra, and Software Advice. It may have seemed like a minor step at the time, but it significantly increased our visibility, credibility, and ultimately, helped us attract more clients and grow our reputation in the market.
You don’t need a lot of money or resources to get started. Begin with what you have, and focus on small, impactful initiatives that can produce big results. As your agency grows, you can expand and invest more. It’s all about starting small and building steadily, rather than waiting for the perfect moment or the perfect budget.
If I were starting from scratch, I’d focus on creating unique, tailored resources specifically for our ideal customer profiles (ICPs), rather than relying on generic content. Customizing our approach would help us better address the specific needs and pain points of our audience, building stronger connections and driving more meaningful results.
We start by conducting a competitive analysis to gather insights and ideas. Then, we compare those findings with our current pricing model. Additionally, we actively seek feedback from our customers to ensure that our pricing aligns with the value we provide and remains suitable for their needs. It's all about balancing customer satisfaction with profitability to ensure a fair and sustainable pricing strategy.
We prioritize both growth and sustainability by focusing on steady, long-term expansion rather than rapid, short-term gains.
I really admire Richard Fallah, the CEO of our company. He’s taught us the importance of understanding the ""what"" and ""why"" behind everything we do before diving into any campaign. His focus on strategy and results has been a key driving force in our success, always pushing us to think critically and work toward effective outcomes.
I swear by VBOUT! It’s the all-in-one platform that powers our marketing efforts, from lead generation to email marketing, automation, social media, AI and analytics.
80/20 Sales and Marketing.
I prefer a remote setup, working from a dedicated room in my home with a desk and a big screen. It helps me stay focused and productive, away from the noise and distractions that can come with other environments. Having a quiet space allows me to concentrate fully and get more done.
I believe it’s not about the quantity of your daily work, but the quality. Many people focus on getting as much done as possible, but true success comes from producing work that’s thoughtful, effective, and impactful.
I wish clients understood that while our platform offers a wide range of features, it may have some limitations. We strive to meet their needs as best as we can, but there are times when delivering everything they envision may not be feasible. Setting realistic expectations helps ensure a smoother and more productive collaboration.
My favorite thing about being in this industry is understanding customers' needs. It’s rewarding to connect with clients, understand their challenges, and help tailor solutions that make a real difference in their success.
One interesting fact about the marketing automation industry is that businesses that use marketing automation to nurture prospects experience a 451% increase in qualified leads.
Showing 50 of 1,500+ keyword specialties
Browse only the best agencies and be confident knowing your project is in great hands
From PR to SEO to AI, we have the curated the best firms for any project you have
Each agency is ready to start on your project or task with professionalism
Get a fast snapshot of each firm so you can create a shortlist in record time
Tell us your unique project goals and we tell you what services & agencies you need
Agencies pay us a small monthly fee to be listed, so using 50Pros is 100% free
