Solar Energy Company Elevated Engagement and Conversions Through Paid Media
We embarked on a transformative collaboration with Umbral Energia to enhance their digital presence and optimize their marketing strategy. Throughout our partnership, we worked closely to revolutionize their online approach and achieve substantial results.
Challenge
Umbral encountered the challenge of modernizing its online presence and appealing to an increasingly energy-conscious audience.
Despite being leaders in energy-saving solutions, their outdated website and initial digital strategies were not achieving the desired impact on traffic and conversions.
Solution
Landing Pages: We developed new, modern, and intuitive landing pages with a user-centric approach and a focus on conversion.
Configured and Optimized Ad Campaigns: We designed effective advertising strategies on Google Ads and Facebook Ads, maximizing visibility and audience engagement.
Continuous Analysis and Optimization: We implemented an approach of constant monitoring of key metrics, continuously optimizing campaigns to ensure sustainable results.
Results
- We achieved a 67% increase in monthly traffic.
- The monthly clicks experienced a fivefold increase.
- Umbral successfully increased the number of qualified leads by 25%
They have done an excellent job aligning the implementation phases with my company's strategy, enhancing our understanding of the market without wasting valuable resources that could have diminished the impact. The human touch and extensive knowledge in digital marketing make Boundify one of the top choices for forming a growth-oriented alliance.
Eduardo Almaraz, CEO
