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Insights, publications, and best practices from the 50Pros team and top agencies

Expert to Know: Andrew Lin
Agency Spotlight

Expert to Know: Andrew Lin

What’s your backstory — how did you end up starting (or joining) an agency? 4HK was born from a shared vision among four like-minded individuals. After spending several years in the industry...

50Pros Team·
Expert to Know: Valerie Allen
Agency Spotlight

Expert to Know: Valerie Allen

What’s your backstory — how did you end up starting (or joining) an agency? After working at PR powerhouses Rogers & Cowan and Burson-Marsteller, one of my former clients, Dr. Drew Pinsky, encouraged...

50Pros Team·
Expert to Know: Amit Raj
Agency Spotlight

Expert to Know: Amit Raj

What’s your backstory — how did you end up starting (or joining) an agency? I've worked in family businesses from a young age, primarily in newsagents, which gave me early exposure to customer...

50Pros Team·
Expert to Know: Viktoriia Bezsmolna
Agency Spotlight

Expert to Know: Viktoriia Bezsmolna

What’s your backstory — how did you end up starting (or joining) an agency? When I was on maternity leave, a former colleague of mine asked if I would write an article a month for the company where...

50Pros Team·
Expert to Know: Georges Fallah
Agency Spotlight

Expert to Know: Georges Fallah

What’s your backstory — how did you end up starting (or joining) an agency? I've been with VBOUT for over 12 years. I joined in 2013 when the company was still in its startup phase. The founder and...

50Pros Team·
Expert to Know: Gabriella Sannino
Agency Spotlight

Expert to Know: Gabriella Sannino

What’s your backstory — how did you end up starting (or joining) an agency? I started Level343 during the dot-com boom after seeing how overwhelmed businesses were by digital. With a background in...

50Pros Team·
Expert to Know: Alexander Glöss
Agency Spotlight

Expert to Know: Alexander Glöss

What’s your backstory — how did you end up starting (or joining) an agency? I wanted to change the narrative of data agencies, from seeing them as cost functions to centers of driving revenue and...

50Pros Team·
Expert to Know: Emily Garner
Agency Spotlight

Expert to Know: Emily Garner

What’s your backstory — how did you end up starting (or joining) an agency? I joined Five Pack five years ago, but our history begins much earlier, QA testing for different projects back when they...

50Pros Team·
Expert to Know: Aidan Eaton
Agency Spotlight

Expert to Know: Aidan Eaton

When do you feel most energized at work? In the morning, after setting priorities for the day, halfway through my first cup of coffee, and listening to my 2000s emo playlist. ‍ What’s a personal...

50Pros Team·
Expert to Know: Sunny Fassler
Agency Spotlight

Expert to Know: Sunny Fassler

What’s your backstory — how did you end up starting (or joining) an agency? Honestly, it’s kind of a funny story. I always thought I’d be this hardcore journalist, you know? Out in the field, chasing...

50Pros Team·
Expert to Know: Stefan Chiriacescu
Agency Spotlight

Expert to Know: Stefan Chiriacescu

What’s your backstory — how did you end up starting (or joining) an agency? I started eCommerce Today after more than a decade of building and managing online stores across Europe and North America....

50Pros Team·
Expert to Know: Ahmad Iftikhar
Agency Spotlight

Expert to Know: Ahmad Iftikhar

What’s your backstory — how did you end up starting (or joining) an agency? I started my career as a Game Developer Intern in my hometown, driven by a lifelong passion for creating immersive worlds....

50Pros Team·
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