Getting Listed
How to create your agency profile and get approved.
How do I create an agency profile on 50Pros?
Visit 50pros.com and click "Get Started" or "Sign Up." Select the Agency role during registration and use your work email address (free email providers like Gmail or Yahoo are not accepted for agency accounts). After creating your account, you’ll be guided through a short onboarding wizard: enter your agency name and website, select your service categories, set your primary location, write an about description, and review your details. Once submitted, your profile enters our review queue and will be activated upon approval.
What is the approval process for new agencies?
After you complete onboarding, your profile is placed in "pending" status for review. Our team checks for completeness, legitimacy, and adherence to our content guidelines. Once approved, your agency becomes active and visible in the directory. To fully unlock your profile (including direct contact info visible to clients), you can pay the one-time $125 verification fee from the Billing section of your dashboard. Verification is optional but recommended — it adds a Verified badge and lets clients see your website, email, and phone number.
Why do I need a work email to sign up?
We require a work email address (e.g., you@youragency.com) to help maintain the quality and credibility of our directory. Free email providers such as Gmail, Yahoo, Hotmail, and Outlook are not accepted for agency registrations. This ensures that every listed agency is a legitimate business. If you’re a freelancer or small agency without a custom domain, reach out to hello+agencies@50pros.com and we’ll help find a solution.
What information do I need to complete onboarding?
The onboarding process walks you through several steps to build a complete profile: (1) Agency Info — your agency name, website URL, and tagline; (2) Company Details — year founded, team size, and hourly rate range; (3) Location — your primary city, state, and country; (4) Description — a detailed overview of your agency, its expertise, and approach; (5) Categories — select the service categories your agency offers from our taxonomy of 100+ categories (up to 10 on the free tier); (6) Subcategories — choose specific subcategories within your selected categories; (7) Industries — pick the industry verticals you specialize in; (8) Branding — upload your agency logo (JPEG, PNG, or WebP, with a built-in square crop tool); (9) Portfolio — add case studies showcasing your work; (10) Team — add team member profiles; and (11) Review & Submit — a final review of all details before submission. You can always update any of these sections later from your dashboard.
Why does profile completeness matter?
Profile completeness directly affects your visibility on the platform. Your completeness score is calculated from 13 weighted fields: agency name and website (10%), tagline and description (15%), logo (10%), location (5%), service categories (10%), subcategories (5%), industries (5%), team members (10%), case studies (10%), hourly rate (5%), social links (5%), engagement models (5%), and minimum project size (5%). Agencies that reach 75% completeness become eligible to appear in the "Newly Joined" section on the homepage. Higher completeness also improves your ranking in directory search results, so it’s worth filling out every section.
Can I claim a profile that already exists on 50Pros?
Yes. If your agency has already been added to 50Pros (for example, through a client review or an admin seed), you may receive a claim invitation email with a unique token link. Click the link to verify ownership and gain full editing access to the profile. After claiming, you’ll have a 7-day window to add existing client reviews to your profile. If you believe your agency is listed but you haven’t received an invite, contact hello+agencies@50pros.com with your agency name and website.
How do I upload my agency logo?
From your dashboard, go to Profile > Edit Logo. You can upload a logo file directly from your computer (JPEG, PNG, or WebP, up to 2MB). After selecting a file, a crop tool opens where you can pan and zoom to frame your logo in a square format — similar to how LinkedIn handles profile photos. Click "Apply Crop" and the cropped image is automatically uploaded. You can also paste a URL to an externally hosted logo image using the "or paste a URL" option. We recommend a minimum resolution of 200×200 pixels for the best display across the platform. Your logo appears on your profile, in search results, and on directory listing cards.
How do I suggest a new service category?
If you offer a service that isn’t covered by our current category taxonomy, you can suggest it directly from your dashboard. Go to Profile > Edit Categories, and at the bottom of the page you’ll see a "Suggest a Category" option. Enter the name of the category you’d like added and optionally explain why it should exist. You can have up to 5 pending suggestions at a time. Our team reviews all suggestions and adds new categories when there’s sufficient demand. This helps the platform evolve to cover emerging service areas like Generative Engine Optimization and other new specialties.