
From Airport SIM Stores to a Global eSIM eCommerce Platform
18% Browse-to-purchase conversion
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18% Browse-to-purchase conversion

SunWest came to us at a turning point—small bank with a larger than life dream to help people financially succeed. Internally, they knew who they were: a member-owned credit union built on real relationships, local trust, and a belief that banking should actually empower financial well-being. Externally, their bold spirit wasn’t coming through. They felt different, yes. But they looked like everyone else. Sounded like everyone else. And in an industry defined by sameness, that meant getting overlooked.

As modern generations redefine personal happiness, they carry within the desire to live true to their values, and it all begins at HOME. Kinera is founded to answer to a new wave of residents seeking a real estate developer who understands their new vision of a premium living space.

We developed a comprehensive brand identity system for FightCraft, a combat sports training facility expanding to multiple locations. The brand was designed to scale across physical spaces, digital platforms, and merchandise while allowing individual locations to maintain their own character.

In February 2025, a U.S.-based woman approached us after becoming a victim of online defamation. Her ex-boyfriend had posted multiple negative articles tarnishing her personal reputation. These five articles appeared prominently on Google’s first page. She contacted ReputaForge seeking expert guidance to suppress these damaging links and restore her authentic digital presence.

FOX challenged DHNN to design a book that would communicate the channel's new branding not as a style guide, but as a piece people would actually want to keep. The result was a 200+ page premium book that tells the full story of FOX Life's relaunch: its spirit, its aesthetic, and the thinking behind it.

CRISIL, the S&P Global information and analytics company, was entering a period of major growth following a string of acquisitions. Starfish led a full brand transformation, from equity and architecture decisions through a new visual identity and company-wide launch, then followed on with a sales enablement program to bring the new brand to CRISIL's global sales force.

Crazy Crowd stands as the premier gaming and entertainment hub for families, friends, and children spanning diverse age groups. Seamlessly blending arcade-style gaming, cutting-edge VR technology, vibrant music, and delectable dining options, Crazy Crowd crafts an immersive, dynamic, and lively social atmosphere, laying the groundwork for unforgettable memories and collective adventures.

Zanda (formerly Power Diary) is the "by practitioners, for practitioners" software trusted to help practice owners work smarter and thrive. With 15 years of evolution behind them and U.S. expansion on the horizon, Zanda set out to fully transform their brand.

The journey with Camp Starfish began at the end of 2022 when they approached us with a simple request—to collaborate on the creation of a new website. Little did we know the exciting transformation that was to come. What started as a refresh evolved organically into a comprehensive rebranding initiative, as we dove into the essence of Camp Starfish’s vision and purpose.

A.MANO Brooklyn is a home decor shop merging locally-made ceramics, vintage art, and up-cycled fine furniture, owned by Katherine Wells. Sergio Mannino Studio developed the full brand identity for the new business, logo, typeface system, color palette, and applications, alongside the store interior it would live in.

Bayshore has served as the dedicated marketing team and agency of record for Parc Center for Disabilities, one of Tampa Bay's most respected non-profits serving individuals with intellectual and developmental disabilities since 1953. Our scope covers website management, social media, graphic design, collateral development, marketing strategy, and full-service event planning and management for their annual fundraising campaigns, including the Black Tie Gala and Golf Tournament Weekend. Most recently, we are managing the ribbon cutting ceremony for their newly completed Children's Services Center.

Carolina BG partnered with Precision Marketing Partners to modernize its digital presence and strengthen its recruitment efforts through a new website and video content strategy. The project focused on clearly communicating Carolina BG's unique value proposition, company culture, technology-driven approach, and commitment to helping automotive service businesses grow.

DHNN's collaboration with Klimber, a leading player in the insurtech industry, was a dynamic effort to redefine its brand positioning and build a completely distinctive visual identity.

At Catchword, we were tasked with transforming the visual identity of Macmillan Learning to reflect its evolution from a legacy publisher into a cutting-edge edtech innovator. Our team developed a comprehensive brand system and a radial logo suite that symbolizes the "core of knowledge" radiating outward, representing the diverse and boundless pathways of modern education. By unifying sub-brands like BFW Publishers, Achieve, and iClicker under a cohesive, digital-first aesthetic, we’ve positioned the company as an inclusive and aspirational leader in the learning space. The final identity—complete with custom iconography and a vibrant color palette—captures the spirit of "Learning Without Limits" and provides a scalable framework for their continued growth.

When Elance and oDesk merged to create the world’s largest freelance marketplace, they turned to us at Catchword to develop a unified brand name that would resonate with their global community of millions. Our goal was to move beyond the "gig" connotation and create a name that captured their vision for the future of independent work; we ultimately delivered Upwork, a natural coining that positions the platform as a place to "up" one's game and elevate professional connections. We are proud to see the name support the company’s massive growth to over 12 million freelancers and its recognition as one of TIME’s 100 Most Influential Companies.

At Catchword, we were tasked by Fandango to breathe new life into one of the most iconic brands in entertainment: Rotten Tomatoes. The challenge was to replace the functional but dry "Audience Score" with a proprietary name that felt like a natural sibling to the famous Tomatometer. After exploring hundreds of metaphors for community and cinema, we landed on Popcornmeter. This name perfectly captures the "everyman" moviegoer experience, aligns seamlessly with the brand's existing visual language, and is so intuitive that it feels as though it has always been part of the platform's DNA.

At Catchword, we were thrilled to partner with Rivian to name their high-stakes micromobility spinoff, a project designed to tackle the global CO2 crisis by reimagining "last mile" urban transportation. To capture the brand's mission of expanding sustainable options, we developed the name Also, a short, internationally understood word that functions as both a founding philosophy ("we also need small electric form factors") and a strategic imperative to constantly improve transport. Strategically crafted to fit a wide range of future vehicles and accessories, the name helped propel the brand's 2025 launch into the spotlight, positioning the company to transform city travel across the U.S., Europe, and beyond.